Business Basics – How to Get a Profitable Business
To understand what the basics of doing business are, you must first clearly define what business is in general. It seems to be clear enough, but it must be said that the traditional concept of business is not complete and needs to be supplemented. First of all, it should be noted that business is an urgent need of people, about the same need as eating, drinking and breathing.
True, this need is not characteristic of all people, but only special people. What are these people? These are people with very strong energy. Accordingly, business is the need of people with very strong energy. Strong energy is, of course, good, but so that it does not cause harm, it must be spent. For this reason, people with strong energy and create a business. For them, business is a way to get rid of excess energy.
There are, of course, other ways to get rid of excess energy, but business is the most interesting way. It is the most interesting because it allows you to turn your excess energy into money! Running a business is actually turning your inner energy into money. It turns out that the basis of business is the energy of a businessman, and the basics of doing business are knowledge of how to most effectively convert energy into money.
Why do people become entrepreneurs
Let’s dig further and figure out where does a person get a strong energy that forces him to create a business and thereby makes him a businessman? The answer is simple – energy is created by an idea embedded in a person. It wants to be realized and for this it motivates a person by creating energy in him. So it turns out that the idea is initially introduced into only one person, who then becomes a businessman.
For this reason, many start doing business on the basis of only an inner desire to do business without training in this. Basically, they are doing the right thing. Where can one learn to develop an idea that no one has developed yet? Nowhere! A businessman learns to develop an idea in the process of developing it. But on the other hand, a businessman can learn to work with ideas in principle. He may well learn to work with ideas as entities rather than concrete ideas.
Knowing how to work with ideas is the foundation of doing business. This knowledge is available to everyone, as opposed to knowing how to work with specific ideas. It happens that a businessman succeeds even without this knowledge, because a strong inner desire very often helps newly-minted businessmen overcome difficulties and put the business on its feet, but still, failures happen quite often.
So, all the basic information about business, the basics of doing business, a businessman receives from the idea that he develops. She tells the businessman’s intuition about what to do and how to do it. This means that businessmen feel the process of business at the level of intuition and for this reason do not want to learn business. For them, the most important thing is to tune in well to the business idea in order to develop it correctly.
This fact, among other things, dispels the myth that the main thing for a business is start-up capital. Anyone who thinks this way is not a businessman by his very nature. Moreover, such thoughts interfere with doing business, because they force you to work only for the sake of money, for the sake of accumulating capital, and not for the sake of developing an idea. Understanding the idea is the answer to the question of how to promote a business.
What are the basics of doing business in the modern world
In reality, any business is based on an idea and only an idea, not money. Money and profits, the accumulation of capital – this is only a consequence of the correct work with the idea that you develop. A businessman in reality is only the person who develops the idea. An idea needs a businessman to develop, because in itself it is worth nothing. An idea acquires value only in the process of development.
Under the development of a promising idea, they will give as much money as needed and even more, in other words, there will be no problems with start-up capital. In turn, even if you have your own start-up capital, even if there is a lot of it, but there is no idea what to do with it, there will be no business, because the money lying under the pillows does not bring profit. If you do not have an idea, then effective ways of business development are not available to you.
Knowledge about how to develop an idea comes gradually as the idea develops. This does not give you the opportunity to plan, because you never know what awaits you in the future. For this reason, business is a constant risk. You can reduce this risk if you study how ideas develop in general. Although the ideas are different, they also have something in common. For this reason, there are moments of their development common to all ideas.
How to build an effective business
Knowing these points, you can build an effective business and minimize risk. Accordingly, the basis of doing business is the knowledge of how to draw promising ideas, the knowledge of how to embody ideas and deploy them, creating a market for products based on this idea. If the business is not new and is not built on the basis of an idea development algorithm, or if the product is not new, then you also need to know how to highlight the idea of an existing business or an existing product.
This will allow you to transfer the business to the idea development algorithm and, accordingly, get all the knowledge from the idea about how to do business correctly. One of the elements of a business that allows you to properly develop an idea is a marketing system. Such a system, among other things, allows you to always have a product that corresponds to the most promising ideas. To build such a system, it is very useful to read articles about business and marketing.
Knowing that everything is based on an idea is basic, and therefore very useful knowledge for business. But it is not enough to avoid one of the most serious business problems. This problem manifests itself when you think that everything in our world is stable. In reality, there is no stability, everything flows and changes every second. For this reason, the basics of doing business also include the constant search for new ideas.
When an idea ends, the energy of a businessman ends, which means that the business also ends.
Some idea develops and exhausts itself faster, some slower, but any idea exhausts itself sooner or later. Every idea has a life cycle. For one idea, it can be equal to 1 year, for another idea, 1 month, and for the third, it can be within one day. Accordingly, all those businessmen who strive for stability make a big mistake. It consists in the fact that there is a desire to keep everything as it is.
This is simply unrealistic, because the world is arranged in a completely different way. Of course, you can do this quite successfully for a while, but as the evolution of the idea gains momentum, it will become more and more difficult to keep this process going, and soon it will become impossible. At the same time, you need to spend resources on retention, which would be better spent on development, en searching for new ideas. The waste of resources on retention leads to the fact that at first profit decreases, and then it ends altogether.