{"id":257563,"date":"2022-05-20T18:51:00","date_gmt":"2022-05-20T15:51:00","guid":{"rendered":"https:\/\/finance.inform.click\/?p=257563"},"modified":"2024-10-14T17:44:07","modified_gmt":"2024-10-14T14:44:07","slug":"save-business-and-avoid-bankruptcy","status":"publish","type":"post","link":"https:\/\/finance.inform.click\/en\/save-business-and-avoid-bankruptcy\/","title":{"rendered":"Save business and avoid bankruptcy"},"content":{"rendered":"

There is only one effective way to keep a business going \u2013 marketing<\/a>. If there is no marketing<\/a>, then there are no customers and no business. In 99% of cases, problems in business arise due to the lack of marketing<\/a> or its poor quality. If you think otherwise, then imagine for a second that all the customers have disappeared. There were customers and suddenly they are gone. There are no clients.<\/p>\n

All are gone. There was no one to sell. Warehouses are full and there are no customers. No one is interested in goods and services. There is silence around, everything is smooth, like a lake in calm weather. The world seemed to freeze and stop. You are looking at a photograph that captures a moment. Imagine, imagine. Be brave, face reality.<\/p>\n

Show her what you're worth. Show her who you are in life. Watch until one of you blinks. If she blinks first, you win. If you are, then she won. Only by looking into the eyes of reality can you see yourself, can you understand who and what you are. You will be able to understand what place you and your business occupy in this world.<\/p>\n

How to keep business and customers<\/h2>\n

\"Save<\/a><\/p>\n

Looking into the eyes of reality, you will look at the starting point and see how to save the business. Looking at the starting point, you will clearly understand that not everything is as scary as it might seem. Why? Because you will not go below the starting point, because it is the limit, the absolute limit beyond which there is nothing. The starting point is the bottom. The feeling of the bottom is relaxing and soothing. When you lean against the bottom, you will understand what to do if the business does not go<\/a>.<\/p>\n

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You see the potential, just huge potential.<\/p>\n<\/blockquote>\n

Standing at the bottom, look up. What do you see? You see the potential, just huge potential. You see the potential not only of yourself, but also of others. Every business has potential that just needs to be realized. Everyone needs goods and services. Therefore, customers will never disappear. This will never happen. They have always been, are and will be.<\/p>\n

The only question is to find them, and to find them quickly and cheaply. If consumers are expensive, you earn little or even in the red. If you look for customers for a long time, then others can find them and offer them their goods or services, and you will be in flight. So if you want to know how to keep a business going, the answer is really simple.<\/p>\n

How to save business and money<\/h2>\n

\"Save<\/a><\/p>\n

To keep a business, you just need to get consumers faster than others and as cheaply as possible. The idea is certainly banal, but it is not easy to implement it. There are no other ways. Save the business in other ways will not allow competitors. The cheaper the consumer, the higher the profit, because there are no other sources of cost reduction.<\/p>\n

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Clients themselves are not generated<\/p>\n<\/blockquote>\n

By themselves, customers are not generated, they must be produced. It is as natural to spend on the production of customers as it is to spend on the production of a product. Is it possible to do without creating customers and spending on it? It is impossible, because the client will not know about your product. No one but you will do this, no one but you will talk about your products.<\/p>\n

In order to tell a customer about a product or service, information transmission channels are needed, information carriers are needed, and most importantly, high-quality information about the product or service is needed, and not any, but in a language understandable to the client. If you do not have channels, there is no information, its carrier, you will not be able to inform the client about your products. absolutely nothing.<\/p>\n

Marketing as a way to keep a business<\/h2>\n

This means that you will never be able to get customers in general and cheap customers in particular. To get at least some customers, and even more cheap and fast, you need very high-quality marketing<\/a>. It is not customary to talk about it out loud, but the main purpose of marketing<\/a> is to reduce the cost of customers and reduce the time of their generation.<\/p>\n

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So marketing<\/a> is fishing with a net<\/p>\n<\/blockquote>\n

You can fish with a fishing rod, or you can put a net. So marketing<\/a> is fishing with a net. If you set up the net correctly, you can catch a lot of fish at one time. Of course, you need to invest in a net, it costs a little more than a fishing rod. But on the other hand, you don't need a bait, which is enough for exactly one time. As a result, the net is cheaper than a fishing rod.<\/p>\n

Moreover, fishing with a fishing rod suggests that you need to sit and catch. The network can be installed and periodically checked, doing other things at this time. Marketing<\/a> is like a network, therefore it is a very popular tool all over the world that helps to keep a business. Huge amounts of money are being invested in it. Very often investments in marketing<\/a> reach 20% of revenue.<\/p>\n

The right way to keep your business<\/h2>\n

All this is not just so, because every dollar invested in marketing<\/a> brings 5-10 dollars of benefits, and sometimes more, which allows you to save your business. That's why marketing<\/a> is needed – it makes money, good money, it allows you to squeeze the maximum out of the amount invested. It may seem that 20% of investment in marketing<\/a> from the amount of income is expensive.<\/p>\n

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You can invest in marketing<\/a> later<\/p>\n<\/blockquote>\n

But if you calculate how much money is lost due to the lack of marketing<\/a>, then it becomes clear that in fact it is not so expensive anymore. Investing in marketing<\/a> is one of the first investments. They are usually made before production even begins. You can also invest in marketing<\/a> later, after you have caught enough fish with your line.<\/p>\n

Fishing with a fishing rod will help save money for that. to buy a net and catch it. But this can take a lifetime. It is more logical to shrink a little and immediately catch it with a net. It is more logical to initially build all processes on the principles of marketing<\/a>. Through marketing<\/a>, you:<\/p>\n