📑 Commercial proposal: how to make it sell
Until you send your clients a sales pitch, your business doesn't exist for them. Your business doesn't exist, never has existed, and never will exist. How do you feel about such ideas? What thoughts and feelings arise? How easy is it for you to imagine that your business doesn't exist, never has existed, and never will exist? It's probably hard to imagine, and perhaps even a little painful. You've become so accustomed to business that it seems as if it's always existed. It's impossible to imagine that it doesn't exist.
You know it exists, how long it has existed, and how much money it has brought you. Business is like family to you, like a part of you. You know business like the back of your hand, its opportunities, its problems. You feel how its heart beats and how it lives. The reality is that your business exists only for you. For others, your business does not exist until you tell them about it.
A business cannot announce itself, only a selling commercial offer can do this. Informing all interested parties about your business is the work of its owner. No one will do it for you, because no one except you cares about your business. All concerns related to informing about the business rest on the shoulders of its owner. If you want people to know about your business, you need to act. Nothing will happen by itself. A business cannot announce itself, only a selling commercial offer can do this.
A selling commercial offer brings in clients
To make your business known, you need to start broadcasting a clear signal that it exists and how it can be useful to others. The signal must be powerful but understandable. One of the simplest and most accessible options for telling about your business is a commercial offer. However, telling about your business for the sake of telling it makes no sense. Every action must bring results.
A selling commercial proposal is created using a special technology. Of course, they will listen to you, but you are unlikely to buy anything. You will spend time, you will hope for a sale, but it will not happen because you need not a simple, but a selling commercial proposal that distinguishes your business and its capabilities from other businesses. To attract attention, you need to stand out. You must be at least a little, but better than others and then you will be noticed.
A selling commercial proposal is created using a special technology. It is precisely this technology that distinguishes it from a simple commercial proposal. It is not just a set of words, but a real work of art that creates motivation for a purchase. It pumps up a potential client with an idea, charges him with energy, and creates a desire to make a purchase.
It brings in a lot of customers.
A selling commercial proposal is not only a great way to attract attention to your products and services, but also an opportunity to save good money on sellers. It sells no worse, and sometimes even better than sellers and has a number of additional advantages:
- attracts attention;
- arouses interest;
- holds attention;
- encourages action;
- generates motivation;
- produces stimulation;
- penetrates into consciousness;
- causes memorization;
- addictive;
- encourages purchase.
How to create it
When promoting a business, there is a lot at stake, and you could even say that everything is your business. Considering that your life depends on the business almost 100%, your life is actually at stake. It is better not to make mistakes at all, or at least minimize their number. A selling commercial offer works only once for each new recipient. Therefore, it must be unique. The following scheme allows you to achieve all this:
- the business's goal is determined;
- the strengths of the business and its products (services) are determined;
- the recipients of the offer are determined;
- a portrait of the recipients of the offer is constructed;
- ideas are identified that they want to implement;
- the necessary information is collected;
- information analysis is carried out;
- the concept of a commercial proposal is being formed;
- a draft is prepared and analyzed;
- the final version is being prepared.
Selling commercial proposal from professionals
Billions of deals worth trillions of US dollars have been closed thanks to sales pitches. This is what makes them so popular. Hundreds of thousands of them are written every day. Millions of businesses around the world receive several sales pitches every day. There are a billion companies in the world. Many of them want what you have.
A sales proposal is the perfect way to inform potential customers about your business, products, and services. Very often, they don’t buy just because they haven’t received a sales proposal from you. You’re only one step away from a deal with them. They wait for information from you every day, but they don’t. This is bad for both you and them. Sales proposals have been around for hundreds of years, but they’re still relevant.